01Live monitor
Sal's Pizzeria, Tue Mar 3, 12:42 PM
−34%
Lunch pace vs 4-week baseline
AUTONOMOUS MARKETING AGENT FOR RESTAURANTS
The AI agent that runs your restaurant’s marketing, on shift 24/7.
She spots the moment, designs the offer, sends it and traces the revenue back to the order, on her own. One-tap approval is a setting, not a step.
- Fully autonomous
- Approve first, if you’d rather
- Built into your Innowi POS
Drafted by MIA
Sal’s, 9:01 AM
Lunch approaching, 33 Tuesday regulars
10% off before 2 PM, $0.26 to send
Sets aside
$49.71 of $500
Sent on her own
3 orders, $116.43
TRUSTED BY 500+ RESTAURANTS SERVING 30M+ GUESTS ON THE INNOWI PLATFORM
AUTONOMOUS, FULL STOP
She doesn’t wait for you to log in. Approval is a setting, not a step.
MIA decides, sends inside the rails you set and reports what came back, every five minutes, every day. Want to see each campaign first? Flip one switch, per restaurant: she texts you the plan and waits an hour for your tap.
Operating mode at Sal’s Pizzeria
set by Sal, 2 Sep
Autonomous
She decides and sends within your caps, and reports what went out and what came back.
- Detects
- Decides
- Sends
- Measures
- Learns
3 orders, $116.43, traced to the POS order, lap complete
- Send cap $500/mo
- Discount cap $1,200
- Quiet hours 9 PM to 9 AM
enforced in both modes
HOW AN AGENT WORKS
Not a dashboard you check. A colleague who works the floor.
02Audience
Sal's Pizzeria, Tue Mar 3, 12:44 PM
127recipients
Lapsed regulars, 18 days since last order
Guest by guest, or by segment
03Draft
Sal's Pizzeria, Tue Mar 3, 12:47 PM
2channels
Rainy Tuesday = pizza day. Free garlic knots before 2pm, code RAIN15.
Personalised from past orders
04Offer
Sal's Pizzeria, Tue Mar 3, 12:51 PM
$6Est. cost
RAIN15, expires 2:00 PM
Capped at 100 redemptions
05Guardrails
Sal's Pizzeria, Tue Mar 3, 12:58 PM
5/5
Monthly budget, $82 of $500
Verified before anything sends
…then she sends it. Or asks you first: your call, per restaurant.
AUTOPILOT
She acts at the moments you’d act, including the ones you miss.
LUNCH & DINNER
I draft the push 2.5h before the rush, with an offer that expires when the rush ends.
WEATHER SHIFTS
Rain that keeps guests home becomes a delivery nudge: 18 covers recovered last cold snap.
SLOW PERIODS
When this hour runs 30% under your normal week, I move before the shift is lost.
QUIET REGULARS
A regular gone 21 days quiet gets a we‑miss‑you before they’re gone for good.
LIVE TO GUESTS SINCE 14 SEP 2026
Every dollar, traced to the order it came from.
REVENUE TRACED TO POS ORDERS
$534.55
paid by guests on 15 attributed orders at three restaurants, 14 to 23 Sep
WHAT IT COST, ALL IN
$86.45
$31.07 of texts and emails, plus $55.38 of discounts guests redeemed
RETURN
$6.18 : $1
all in. On messaging alone, $17.20 back for every dollar sent
ATTRIBUTED ORDER
#9335184
One of the three live restaurants
Thu 17 Sep 2026, 7:44 PM. Win-back plan for 9 lapsed regulars, approved by the operator and sent at 2:32 PM. Coupon MIACCN3RL redeemed five hours later.
Matched by the coupon on the POS order, not by guesswork
- Subtotal
- $24.95
- MIA’s coupon, 10% off
- −$2.50
- Tax and fees
- $3.19
- Guest paid
- $25.64
- 74campaigns sent
- 3,109texts and emails
- 15orders traced
- ≈1¢per message
Measured, not modeled: production as of 23 Sep 2026. An order counts only when it carries MIA’s coupon or came through her link, matched by POS order id. Return is revenue divided by cost, all in or messaging alone. Campaign examples elsewhere on the page are illustrations at a fictional restaurant; the live restaurants are named only with their operators’ agreement.
Built for the way your restaurant runs.
EVERY RESTAURANT HAS DIFFERENT MOMENTS
Your baselines, your guests, your menu. She learns yours.
Fast casual
“Lunch is running 35% under pace.”
Cafe & bakery
“Rain until 5. Afternoon coffee code?”
Pizzeria
“Friday delivery is 20% under.”
Casual dining
“Sara hasn't visited in 24 days.”
Ghost kitchen
“Delivery orders are 18% off pace.”
Food truck
“62 regulars within a block of you today.”
WHAT SHE WATCHES FOR, OUT OF THE BOX
Lunch approaching
Dinner approaching
Slow period vs your baseline
Rain
Heatwave
Cold snap
Birthday
Anniversary
First-order follow-up
Second visit
Regular gone quiet
At-risk win-back
Big spender plateau
Loyalty points near a reward
VIP appreciation
…and the ones you add
GUARDRAILS
Autonomous. Never unsupervised.
Approval is a setting
Autonomous by default. Flip one switch and she asks first: one tap approves, an unanswered ask expires in an hour.
Rehearsal mode
Simulation sends route to your own phone until you open the gates.
Budget & discount caps
A monthly ceiling on send cost and discount exposure, priced worst‑case first.
Consent, caps and quiet hours
Opted-in guests only, at most 3 texts and 2 emails a week, none between 9 PM and 9 AM, STOP on every text.
Every decision explained
“Why MIA chose this” ships with each campaign: trigger, audience, math.
Your data stays put
MIA reads your sales data and never changes it. Opt-outs are re-checked at every send and honored forever.
THE SAME LOOP, WIDER
Today she runs your marketing. Tomorrow, the whole operation.
Neighborhood & loyalty
Sees beyond the walls and owns the relationship: points, tiers, surprise and delight.
Financial CMO
Profit dollars, not clicks: margin-aware offers, spend routed by lifetime value.
Growth strategist
New items to the guests most likely to try them; catering and party demand spotted early.
Ops bridge
Marketing that knows what the kitchen can deliver: capacity-aware pushes, sold-out items never promoted.
PART OF THE INNOWI PLATFORM
She lives inside the platform your restaurant already runs on.
MIA, the Marketing Intelligence Agent built into Innowi
Innowi has run the POS, online ordering, kiosks, loyalty and payments for 500+ restaurants for 11+ years. MIA works from that data at the source, personalising every message from each guest’s history and attributing the result to the order, not the click.
Restaurant POS
Every check & item
Online Ordering
Web & delivery orders
Kiosk Ordering
Self-serve covers
Kitchen Display
Live throughput
Tabletop QR
Dine-in guest data
Management App
On-the-go control
Loyalty & Rewards
Repeat-guest signal
OrderHub
Aggregated channels
InnowiDash
Owner reporting
Put MIA on shift tonight.
Already on Innowi? She can start tonight in rehearsal mode; then you choose: autonomous, or approve first.
MIA, just now
Approve‑first mode, 95 game‑night delivery guests
"Game night, game plan: free delivery on orders over $25 tonight only. Kickoff's at 7; order before 6:30 and it's there before halftime. Code GAMEDAY."
ApproveSkip